project overview

evermore+ homes is a bespoke architectural design and premium custom home builder based in South East Queensland, Australia. Their core focus is on “knock‑down and rebuild” projects, guiding clients from initial site analysis and opportunity assessment through to demolition and the creation of tailored homes.

Service Provided

Digital Strategy & Lead Generation

Niche

Architectural Design & Premium Custom Homes

Location

South East Queensland

The Challenge

With limited availability through 2025, this client needed a strategy that nurtures a steady flow of high-quality leads, driving engagement and awareness without diluting their premium brand image or overcommitting resources. To sustain demand, it’s crucial to create intentional interest that reinforces exclusivity, attracts high-value clients willing to wait, and maintains a consistent, high-end brand message across platforms.

The Approach

We developed a custom marketing strategy that included optimising the Google Business profile, streamlining website data, and implementing a targeted Google and Meta advertising strategy with multiple campaigns.

The Results

Arrow Agency’s tailored strategy for evermore+ homes delivered powerful results without compromising the brand’s premium positioning. Within four months, the business doubled its monthly enquiries from 7 to 14, achieved a 30% conversion rate, and maintained a steady flow of high-quality leads. Simultaneously, their Instagram following grew by an average of 9 new followers per day, reaching 24,000, reinforcing brand awareness and exclusivity.

The strategy combined Google Business profile optimisation, streamlined website data, and highly targeted Meta and Google ad campaigns. This cohesive approach not only sustained demand but helped secure bookings through late 2025, attracting high-value clients willing to wait for a bespoke, high-end homebuilding experience.

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what Evermore + has to say

“The Arrow Agency team have doubled our enquiry in 2 months! Credible, honest, reliable, how rare!”

Key Takeaways

1. By focusing on exclusivity and targeting high-value clients, the strategy nurtured demand without compromising the brand’s premium image.
2. The custom marketing approach optimised the client’s Google Business profile, website data, and implemented targeted Meta ads.
3. Results include a significant increase in Instagram followers, doubled enquiries, and bookings secured through to late 2025.
Luke Maguire
Owner

Evermore + highlights

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