project overview

Pitch Perfect Building is a renovation and extension specialist based in Sydney’s North Shore, led by experienced builder Glen Low. They create high-quality home renovations, second-storey additions, and extensions for families throughout the North Shore region. Their core focus is on making the renovation process smooth, stress-free and personality tailored to each client.

Service Provided

Digital Strategy, Lead Generation & CRM Implementation

Niche

High-end Home Renovations & Extensions

Location

Sydney’s North Shore Suburbs

The Challenge

As a relatively new business, Pitch Perfect Building faced the challenge of scaling quickly, aiming to achieve 2.5x revenue growth within 12 months. The goal was to enable founder Glen Low to step back from full-time site work and bring on a dedicated Lead Carpenter. With a small client base and limited digital presence, the team needed a marketing system that could drive immediate leads while laying the foundation for sustainable, long-term growth, complete with CRM systems in place from day one.

The Approach

We built a full digital strategy focused on attracting Pitch Perfect Building’s ideal job types. We launched tailored Google and Meta campaigns with a focus on clarity, empathy, and premium service messaging. Using live reporting and CRM integration, Glen was able to track leads and project value in real time.

The Results

In just three months, Pitch Perfect Building has secured his largest project to date, an 800K family home renovation. Glen is now in a position where he’s fully booked for the remainder of the year and can confidently choose projects that align with his values, team capacity, and long-term vision. By establishing a clear niche and leveraging targeted digital marketing, Glen has attracted the right clients, not just more of them. With 2 contracts signed already and a full pipeline, Glen can now focus on improving brand equity which will enable him to increase margins over time.

qualified leads in first 3 months

0

Contracts signed

0

in active pipeline leads

Over $ 0 M

what Pitch Perfect Building has to say

“The team at Arrow have been fantastic! Its been a great experience. Knowing our goals and being able to help achieve them has made them an asset to our business! Thank you guys.”
Glen Low
Founder of Pitch Perfect Building

Pitch Perfect Building highlights

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