Privacy Policy

The Arrow Agency (“we”, “us”, “our”) respects your privacy and is committed to protecting personal information. This Privacy Policy explains how we collect, use, store, and disclose personal information when you visit https://thearrowagency.com.au or engage with our services.

The Arrow Agency provides digital marketing services and access to a hosted customer relationship management (CRM) platform as part of selected service packages.

Software & Platform Access Disclosure (Important)

As part of our services, we may provide clients with access to a cloud-based CRM and marketing automation platform.

• This platform is hosted and accessed via a web browser
• No software, applications, browser extensions, or executable files are installed automatically on a user’s device
• Any access to the platform is provided only after agreement and user consent
• The platform is used solely for managing marketing communications, enquiries, and customer relationships

Information We Collect

Personal Information

We may collect personal information when you:

• Submit an enquiry or contact form
• Book a call or appointment
• Become a client or platform user

This may include:

• Name
• Email address
• Phone number
• Business details
• Any information you voluntarily provide

Technical & Usage Information

When you visit our website, we may collect:

• IP address
• Browser type and device information
• Pages visited and time spent on the site
• Referring URLs

This information is used for analytics, performance monitoring, and security.

CRM, Automation & Marketing Communications

If you engage with our services or opt in to communications:

• Your data may be stored in our CRM system
• We may send email or SMS communications you have consented to receive
• Communications include service updates, marketing insights, or appointment notifications

You may opt out at any time by following the unsubscribe instructions provided in our communications.

Cookies & Tracking Technologies

We use cookies and similar technologies to:

• Improve website functionality
• Analyse website usage
• Support advertising and marketing performance

Cookies do not install software on your device and can be controlled through browser settings.

Embedded Content & Third-Party Services

Our website may contain embedded content (including videos, forms, or calendars) provided by third parties. These services may collect data in accordance with their own privacy policies.

How We Share Information

We may share information with:

• CRM and marketing automation providers
• Analytics and advertising platforms
• Website hosting and security providers

We do not sell personal information. All third-party providers are required to handle data securely and in accordance with privacy laws.

Data Retention

We retain personal information only for as long as necessary to:

• Provide services
• Meet contractual, legal, and accounting obligations
• Maintain business records

Your Rights

You have the right to:

• Request access to personal data we hold
• Request correction or deletion
• Withdraw consent to communications at any time

Data Security

We take reasonable steps to protect personal information from misuse, interference, loss, unauthorised access, or disclosure.

Contact Us

The Arrow Agency
Email: hello@thearrowagency.com.au
Website: https://thearrowagency.com.au